Chapter 18 of The
Bedford Researcher is all about the visual aspect of your project-the design.
According to the book, the design of your paper plays a big part in the way
readers will understand, react to, and work with your document. “design
principles” can help accomplish your writing goals. These principles include
balance (the symmetric or asymmetric design of items on your paper), emphasis
(formatting elements to catch your reader’s attention), placements (the
location of elements on your page), repetition (the use of elements that appear
consistently through your document, such as page numbers), and consistency (the
extent that you place certain elements in the same way throughout your paper).
TBR reminds you that a well-designed and organized paper will help your reader
to know where to locate information and ideas, and recognize the function of
particular pieces of you document.
Organization of your paper can be achieved by using heading and
subheadings, creating a table of contents for larger documents, and including passages
that are different from the main text such as “for more information” columns. Section
B of chapter 18 gives a general overlook of the different types of design elements
you can include in your paper. Such as fonts, page layout elements, colors and
shading, and illustrations.
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